People Mentality Inc (PMI) is an HR and Employer Branding consultancy firm founded in 2017 to instil a people-first mindset in leaders and organizations. With a strong focus on engaging the millennial and multi-generational workforce, PMI seeks to work with organizations to help them become an Employer of Choice by building and delivering compelling stories through various platforms such as consultancy projects, training, and coaching among others while driving business results.


Asian Entrepreneur – Callum Connects: Sam Neo, Founder of People Mentality Inc.

DGG – “Uncovering the passion of a HR Avenger, Sam from People Mentality Inc”

HRD Magazine – “Avengers assemble! Remaking and rebuilding HR”

MoneyFM 89.3 – “Mind your business: Sam Neo, Founder, People Mentality Inc”

Channel News Asia Primetime Asia on 17 May 2018 (Starts at 36:19)

Business Times – “MNC, bank recruiters go all out to woo young talent away from startups”;

Straits Times – “4 in 5 young adults in Singapore experience quarter-life crisis: study”


HRM Asia – “Most read guest contributions 2017”

HRM Asia Forum – “Creating an edge with your gig workforce”

The Business Times – “How to deal with an insecure boss from hell”

HRM Asia Forum – “Shining the lamp on poor performance”

Huffington Post Interview by Benjamin Loh – “What It Takes to Leap Out of Corporate Jungle to Entrepreneurship”

“HR in Focus” Interview by HRM Asia

Podcast by Adrian Tan – Interview with Sam Neo, People Mentality Inc

HRM Asia Forum – “Winning the employee experience war with thorough onboarding”

HRM Asia – “New appointments August 2017”

HRM Asia Forum – “The journey of talent retention starts from day 0”


HRD Rising Star Award 2016

HRD Magazine: How giving back pays off